inKind and Metallica announced a new partnership which names the restaurant industry technology and finance innovator as a Presenting Sponsor of the 2025 North American leg of the band’s M72 world tour. The extension of the tour by an additional 21 shows will span April, May and June 2025.

During the tour, inKind will offer its restaurant operating partners and app users an array of premium experiences including exclusive dinners at inKind restaurants in M72 tour cities, premium concert tickets, special rewards to inKind users who use the app to pay at restaurants and more.

Formed in 1981 by vocalist/guitarist James Hetfield and drummer Lars Ulrich and including guitarist Kirk Hammett and bassist Robert Trujillo, Metallica has become one of the most influential and successful rock bands in history, selling nearly 125 million albums worldwide and generating more than 17 billion streams while playing to millions of fans on all seven continents—more than 1.3 million of whom belong to the band’s fiercely loyal and consistently growing Fifth Member fan club. Metallica’s catalog of multi-platinum studio albums includes Kill ‘Em All, Ride the Lightning, Master of Puppets, …And Justice for All, Metallica (commonly referred to as The Black Album), Load, Reload, St. Anger, Death Magnetic, Hardwired…to Self-Destruct, and most recently the Grammy-winning 72 Seasons, released April 14, 2023 on the band’s own Blackened Recordings label. Metallica’s awards and accolades include nine Grammy Awards, two American Music Awards, multiple MTV Video Music Awards, a 2009 induction into the Rock & Roll Hall of Fame, and Sweden’s Polar Music Prize. In 2017, Metallica established the All Within My Hands Foundation to give back to communities that have supported the band. To date, All Within My Hands’ collective efforts have raised nearly $15 million – providing $8.2 million in grants to career and technical education programs, over $3.6 million to combat food insecurity, and more than $3.5 million to disaster relief efforts.

About Metallica

inKind is a dual-sided app-based marketplace that offers low-cost capital investment for restaurants, and exclusive dining rewards for consumers. Since launching in 2017, inKind has grown into the largest consumer marketplace of its kind offering a unique combination of low risk financing for restaurants and high-value dining rewards for consumers. Currently serving over 1.5M users and collaborating with 2,000+ restaurants nationwide, inKind has infused over $170 million in capital to some of the most successful restaurant groups in the world such as MINA Group, Ethan Stowell Restaurants, and José Andrés Group, as well as independent restaurants such as Okàn, Kann, and Xiquet. inKind’s mission extends beyond profit by prioritizing exceptional experiences for restaurant partners and diners alongside profitability. Seamlessly blending the joy of dining out with a cutting-edge app, inKind redefines shared dining experiences, enhancing every meal, every day through tangible savings, enticing rewards, and seamless transactions.

About inKind