inKind: Elisa, can you introduce yourself to our inKind users?
Elisa: My name is Elisa Marshall, I am the co-founder & owner of
maman, a mother of 2, a freelance consultant for branding, marketing and interior design.
inKind: Tell us about your desire to open the first maman.
Elisa: Before I opened maman, I was living that multi-hyphen life, working a day job in PR & Marketing, wedding planning on weekends, being a caterer of sweet treats AND interior decorating. I wanted to find a job where all of those jobs molded into 1 amazing job. What better way to do that than to invent the career I was dreaming of myself? Building maman would allow me to flex my PR and marketing muscles, plan events, bring sweet treats to the masses and design beautiful spaces.
inKind: How did you get started in PR & Marketing?
Elisa: I studied fashion initially and fell in love with the marketing and branding side of the business. That led me to PR and communications, which naturally lends itself to going to tons of events. I started doing brand launches, store openings, and press previews. I really enjoyed it so I started planning personal events too, like weddings! We all know planning a wedding can feel like its own full-time job.
inKind: When did you find time to cater sweet treats between your career in marketing and planning weddings?
Elisa: I loved backing as a kid. I always helped my Mom in the kitchen. With wedding planning, I met a planner who wanted to source someone to do a sweets table. I realized I could be that person, so I started catering sweets too!