inKind Brand and Press Kit

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InKind Brand Resources

Logo mark
Color palette
Quick reference card

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Get all types of logos (.svg and .png)

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Logo mark

The InKind logo is the visual representation of our company, and usage should remain consistent across all branded material.

Primary logo

This is the main InKind logo. It should be used in this form whenever possible.

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Inverted primary logo

This version features a white wordmark for greater legibility on dark or busy backgrounds.

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Monotone black

When our primary or full-color logos isn't an option, use the monotone logo that provides the most contrast.

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Monotone white

When our primary or full-color logos isn't an option, use the monotone logo that provides the most contrast.

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Powered by InKind Badge

Use the InKind badge to help reinforce credibility and customer confidence in your checkout process, website, or marketing to indicate that you are on the InKind platform.

Primary badge

This is the main InKind badge. It should be used as is whenever possible, on a lighter or Darker Background

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Inverted primary badge

This version features a white badge for greater legibility on dark or busy backgrounds.

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Monotone black

This version features a monochrome badges for greater legibility when contrast is needed.

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Monotone white

This version features a monochrome badges for greater legibility when contrast is needed.

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Logo don'ts

Here are a few things that you should avoid doing when using our logo.

Do not skew or squish the logo

Do not use with poor contrast

Do not add effects such as drop shadows

Do not change the logo colors

Brand colors

Few design elements are more powerful than color. It is critical that color be used correctly to ensure a consistent and unified presentation of our brand.